Aishwarya Rai Bachchan Moves Court Against AI Deepfake MisuseIn a shocking turn of events, Bollywood superstar Aishwarya Rai Bachchan has moved the Delhi High Court after her identity was allegedly misused through artificial intelligence (AI). The actor’s name, images, and even her voice were reportedly used to create explicit deepfake videos and photos, which are now being circulated online.
According to Indian media reports, Rai’s legal team, led by senior advocate Sandeep Sethi, told the court that several websites and online platforms had been spreading these manipulated visuals. These deepfake materials were not only designed to appear sexually explicit but, in some cases, were also being used to collect money from unsuspecting users under her name.
The plea described these as “unreal intimate photographs” that were being circulated on websites, social media, and video platforms. This has raised deep concerns about the extent of misuse of AI technology, especially when it comes to targeting women celebrities.
Who Has Been Named in the Case?
Aishwarya Rai’s petition names a wide range of defendants, including websites such as aishwaryaworld.com, apkpure.com, bollywoodteeshop.com, and even well-known platforms like Etsy. YouTube channels such as NewNWSTamil and Bollywood_CinemaTV07 have also been mentioned. Interestingly, tech giant Google has been included in the list, highlighting how big digital players are being pulled into accountability battles over online safety.
The petition also makes the Indian government a party to the case, including the Ministry of Electronics and Information Technology (MeitY) and the Department of Telecommunications (DoT), seeking stronger action and monitoring from official bodies.
Court’s Response
During the hearing, the Delhi High Court indicated that it may issue an interim order to prevent platforms and individuals from misusing Aishwarya Rai’s likeness without her consent. The court further directed that steps should be taken to remove objectionable links and content already available online.
The case has been listed for further hearings, with the next date before the joint registrar on November 7, and detailed proceedings scheduled for January 15.
