According to reports, Samsung will introduce the Galaxy S24 series in San Jose, California on January 17, 2024—one month ahead of schedule for the company’s usual flagship smartphone reveal.
Preorders are anticipated to open for the Galaxy S24, S24+, and S24 Ultra on January 18 (January 19 in South Korea). Preordered smartphones are scheduled to ship to consumers between January 26 and January 30.
January 30, 2024 is when the Galaxy S24 series is expected to be on sale to the general public. Although specific pricing information is unknown, it is anticipated that Samsung will keep costs near to those of the Galaxy S23 series, with the Galaxy S24 starting at about $900 and the S24+ and S24 Ultra costing about $1,000 and $1,200, respectively.
With internally developed AI features—which could include renaming Bixby as Galaxy AI—the Galaxy S24 is expected to be Samsung’s first AI phone.
The early launch is intended to increase sales for the first quarter of the year, and the San Jose launch event site was selected because of the company’s tight relationship with Google and its rivalry with Apple.